IBL News | New York
Substack, a publishing platform for podcasters and bloggers, announced this month the launch of its app for Apple TV and Google TV, which will host thought-provoking videos and livestreams for free and paid subscribers.
This content can include a variety of videos, from Dolly Parton reflecting on her showbiz journey, George Saunders reading from his book, to Tina Brown’s interviews with leading figures, and Chris Cillizza, the author of So What.
Substack creators’ videos will automatically be available for subscribers who are signed in to the TV app.
This initial version of the Substack TV app will host video posts and livestreams from the creators and publications they’re subscribed to, plus recommended videos, and an exploration area.
Veteran journalist and former CNN anchor Jim Acosta, who uses Substack’s live video feature to host a daily news show, said, “This is a game-changing moment for the rise of independent media. Substack has proven that legacy media consumers are not only searching for fresh alternatives; they are finding them.”